There are probably many of you who are already familiar with this book. It is well known. Robert Townsend was the CEO of Avis in the 1960's when the company rose to become a serious competitor in the car rental business. This book offers a series of short, 1-3 page thoughts about a variety of business topics. For people who have any kind of leadership/management responsibilities, you will benefit from the ideas Robert Townsend conveys. They are refreshing reminders on key business principles, such as: - keeping the customer at the forefront of your planning - making the workplace fun for your employees - beware of getting comfortable - being willing to ask honest, and tough questions on why you do things? - the importance of concentration (focus) - the warning against pride Enjoy the coming Spring with a good book like this.